The Buzz Chats with Enrique Pita, Vinylmation Robots Artist
By Official Disney Store Blogger, Jul 27, 2011 9:44 AM
Hey Buzz Readers!
Today, we had the chance to catch up with Vinylmation Artist, Enrique Pita. Enrique was actually the artist that had the initial idea to give the Vinylmation Robots series a vintage, 1950s look. Check out our interview with him to find out more!
The Buzz: Hi Enrique! Can you please tell us a little about what you do at Disney Store?
I’m part of the Creative Team for the Disney Store; I create the look of the Styleguides for every Franchise Category. I create unique concepts, illustrations and designs for Product Development. In addition, I’m lucky enough to be a part of the Vinylmation Team; this is the most enjoyable part of my job at Disney Store.
The Buzz: What was the inspiration behind the Robots series you designed?
My inspiration was based on the popular metal wind-up robot collector’s toys of the 1950s; the legacy of those toys kind of reminds me of how popular vinyl and vinylmation toys are today. I love anything to do with vintage, and that's why I liked the idea of a vintage robots look with a modern twist.
The Buzz: Do the Vinylmation artists ever collaborate?
For the Robots series, I came up with the original concept and then we decided as a team that we wanted to do the wind-up robots. But, from there, we created our own robots and named them on our own.
The Buzz: Do you have a favorite Robot?
No, I like them all! They are all so unique. But, I would have to say I love Jim Valeri’s 9" Salvage-Bot, Gerald Mendez's Steampunk-Bot, Oskar Mendez’s Communication-Bot and Marcella Lau's Silly-Bot!
The Buzz: How do you usually come up with designs?
I first do research then I sketch and concept my ideas. After, we meet as a team and once we all decide on the design concept, I proceed with the final design.
The Buzz: Have you always loved art and design?
Yes, I have always loved art and have an appreciation for design. When I was about 3-years old in Cuba, I remember my parents taking me to the only Theater “El Cinecito” that would play American cartoons from Disney, Warner Brothers and Hanna-Barbera. Then when I would come home from watching a movie, I would draw my favorite characters on any material I could get my hands on. I remember even drawing on aluminum milk bottle caps. Since that moment, I always knew I wanted to be an artist.
The Buzz: Do you have any advice to give to future artists out there?
Never give up, be open-minded and do not be afraid to take every opportunity available to you. Always look ahead for a better future.
The Buzz: That is great advice! Are there any artists you look up to?
I look up to so many great artists --I don’t really have any preference. I look up to my teammates; they are all very talented and we are always learning from one another. I’m very open-minded when it comes to art, and I appreciate any art that’s visually stunning.
The Buzz: Who’s your favorite Disney character and why?
Early 1928 & 1930’s Black & White Mickey Mouse because of the way he was personified by the animators. In early Mickey cartoons, Mickey is shown with different emotions: mischievous, playful, sad, happy and mad. I think a today’s modern version of Mickey in the Epic Mickey video game, is comparable to the expressive, classic Mickey character.
Here's a look at Enrique's first Robots concept board:
About Enrique:
For Disney Store Senior Designer, Enrique Pita, it’s always been a dream to work for Disney. Born in Havana, Cuba, Enrique moved to the US in 1980 and studied commercial art design at LA Trade Tech College. Since then, Enrique used his expertise to expand his career throughout a number of industries including print press, typography, illustration and graphic design for companies like Guess, Tiltworks and Jerry Leigh. At the Disney Store Enrique creates artwork for everything from t-shirt graphics, styleguides to Vinylmation. His recent creations include Radio-Bot, Love-Bot, UltraSonic-Bot and El Elektro-Bot from the Vinylmation Robots series. An avid Disney fan, Enrique calls himself a “collector who creates collectibles”, and is proud to show off his robust collection of Disney figurines both at home and in the office.
Who's your favorite Vinylmation Robot? Have you checked our 1950's Robots video? Watch on disneystore.com/vinylmation


